Understanding people, empowering your marketing

Consumer insights, brand strategy and digital marketing for brands across Europe. Grounded in consumer psychology, built for measurable growth.

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Marketing that starts from real people

MS Digital Solutions is a consumer insights and digital marketing consultancy founded by Marta Santoni, with a background in marketing psychology and consumer behaviour.

For more than 6 years I have helped startups, SMEs and global brands such as ASICS and Tory Burch across 7 European markets make better decisions, combining market research, brand strategy and performance marketing.

One partner, from the first insight to the last campaign report.

Transformative insights and strategies

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From insight to impact

Every marketing challenge starts with a question about people. I combine consumer psychology, market research and hands-on digital expertise to answer it, and then turn the answer into action. Work with me across the whole journey, or bring me in for the stage you need.

01 Understand

02 Define

03 Activate

04 Grow

Consumer & Market Insights

Brand Strategy & Positioning

Performance & Campaigns

Digital Presence

Ad hoc research, retail and sales data analysis, and dashboards that turn complex data into clear decisions.

Positioning, brand identity and digital strategy built on what your audience really values.

Websites, SEO and social content that keep your brand visible, consistent and easy to find.

Paid social, digital media and CRM campaigns, optimised across European markets.

Ways to work together

Startups and SMEs often need one partner for the whole journey. Global brands and agencies often need senior support for a single stage. Both work.

Embedded support

Part-time senior capacity inside your team, for brands and agencies that need an extra insights or digital marketing lead across European markets.

Specialist project

One stage done in depth, like a consumer study, a retail data deep dive or a positioning project, with clear deliverables and timing.

End-to-end partner

From research to execution: one strategic partner for startups and SMEs that want insight, strategy and campaigns under one roof.

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Brands I have worked with

Our clients

Experience across European markets

I work where consumer psychology, data and digital marketing meet, with global brands in sportswear, luxury fashion and travel, as well as startups and SMEs.

In numbers:

6+

7

European markets

Years of experience

25+

Projects delivered

One thing I really appreciated was the personalized approach: they carefully tailor their consulting to my specific needs and goals. I highly recommend them to anyone looking for a professional, dedicated SEO and website team.

Business owner

Exceptional at analyzing market trends and delivering clear, actionable reports and insights. Working with them ensures a deeper understanding of the market and a solid foundation for growth.

Market & Insight Manager

★★★★★

Discover our blog and news

Stay updated with our blog's latest news, tips, and insights, covering digital marketing, SEO strategies, market research, and more.

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Prefer to talk? Book a free 30-min intro call

Contact

Support

info.msdigitalsolutions@gmail.com

MS Digital Solutions

Digital marketing, research, and consulting services tailored.

info.msdigitalsolutions@gmail.com

+39 328 55 38 724